The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted.
We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only natural sales people can sell.
New episodes every 2 weeks.
Ash Maurya talks about how to turn great ideas into great products and avoid building things that don't matter. Because, "life’s too short to build products nobody wants."