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Sales for Nerds

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only natural sales people can sell. New episodes every month.
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Now displaying: October, 2023
Oct 16, 2023

While publishing a book is a great way for experts to gain (and broadcast) authority, you don't need to write a whole book to benefit from publishing. Erica Holthausen shares how you can get published in magazines and journals to boost your profile and attract ideal clients.

Brought to you by Mimiran, the fun, "anti-CRM" for independent consultants who love serving clients, but hate selling (with follow-up features that help you implement Erica's strategies, and lead magnets to help you turn them into conversations and clients).

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